LAS VEGAS (JUNE 2023) – The Underground speakeasy and distillery inside The Mob Museum announces the launch of its brand-new Huckleberry Hideout Moonshine in celebration of National Moonshine Day. The new flavor will be available for purchase in The Underground beginning Friday, June 2.
Created by The Mob Museum, the Huckleberry Hideout Moonshine (60-proof) joins the distillery’s other flavors, including The Goodfella’s Vanilla, Ginger Jake and Signature Moonshine which was awarded “Best Moonshine” at the 2020 International Whiskey Competition.
Moonshine gained popularity during Prohibition in the 1920s due to its high alcohol content and short distillation process, but the potent spirit is still beloved today. No longer an underworld staple, The Mob Museum celebrates the tried-and-true traditions of the past as authentically and safely as possible while adding its own take.
Huckleberry Hideout offers sweet, juicy, tart and fruity notes with a dry finish on the palate. Inspired by legendary bootleggers firing up stills in hideouts across the Pacific Northwest’s berry-covered mountains, the Museum’s huckleberry moonshine starts with its Signature Moonshine as a base then incorporates 100% fresh huckleberry concentrate.
Huckleberry Hideout Moonshine will be available at the Museum and online at store.themobmuseum.org in 50mL and 750mL starting at $7.95. Guests must be 21 years or older to purchase moonshine.
ABOUT THE UNDERGROUND
The Underground is an immersive Prohibition history exhibition featuring a speakeasy, distillery and private VIP room in the basement of The Mob Museum, the National Museum of Organized Crime and Law Enforcement. Artifacts from the 1920s and 1930s tell the intriguing story of the Prohibition era, which not only saw a proliferation of bootlegged booze and the meteoric growth of organized crime outfits but also had a profound, lasting impact on society, specifically making way for modern cocktail culture. A seasonal cocktail menu gives guests the opportunity to try contemporary takes on classic Prohibition-era cocktails. The menu and atmosphere have landed the speakeasy on several “best cocktail bars in Las Vegas” lists. Distillery tours allow participants to learn about Prohibition and its impact on a variety of spirits and drinking habits while tasting a few of the Museum’s moonshines. The distilling program has received various accolades, including Best Moonshine at the 2020 International Whiskey Competition. Complimentary entrance to The Underground is granted at the secret side door to visitors who know the password, which is published daily on Instagram Stories @MobMuseum_Underground.
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ABOUT THE MOB MUSEUM
The Mob Museum, the National Museum of Organized Crime and Law Enforcement, a 501(c)3 non-profit organization, provides a world-class journey through true stories—from the birth of the Mob to today’s headlines. The Mob Museum offers a provocative, contemporary look at these topics through hundreds of artifacts and immersive storylines. Numerous interactive exhibits include a Crime Lab, Firearm Training Simulator and Organized Crime Today exhibit. The Museum is also home to The Underground, a Prohibition history exhibition featuring a speakeasy and distillery. The Mob Museum has accumulated numerous accolades, including being named one of TripAdvisor’s “Top 25 U.S. Museums;” one of Las Vegas Weekly’s “Twenty Greatest Attractions in Las Vegas History” and “Best Museum” by its 2021 Readers’ Choice Awards; one of National Geographic’s “Top 10 Things to Do in Las Vegas;” USA Today’s “Best Museum in Nevada,” 10Best Readers’ Choice travel awards for “Best Las Vegas Attraction” in 2021, “Top Five Best History Museums in the United States” in 2021 and one of its “12 Can’t Miss U.S. Museum Exhibits;” named “A Must for Travelers” by The New York Times and one of “20 Places Every American Should See” by FOX News. The Museum is a two-time winner of the Mayor’s Urban Design Award for Historic Preservation and Adaptive Reuse and is accredited by the American Alliance of Museums. The Museum is open daily; visit the website for admission rates and operating hours. For more information, call (702) 229-2734, visit themobmuseum.org, or download the Museum’s free mobile app.
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Erika Pope/Vanessa Thill
The Vox Agency
(702) 249-2977, (469) 226-4723