Press Release

THE MOB MUSEUM TO DEBUT COMPREHENSIVE PROHIBITION HISTORY EXPERIENCE—COMPLETE WITH A WORKING DISTILLERY AND SPEAKEASY—IN 2018

Renderings Available Here

LAS VEGAS (April 12, 2017) –  The Mob Museum, the National Museum of Organized Crime and Law Enforcement, will quench the public’s thirst for more revealing insight into the history of Prohibition when it debuts new, immersive exhibits and experiences next year. Including multimedia displays, objects and artifacts, as well as a working distillery and speakeasy, the new additions will educate visitors about the singular intersection of culture, industry and organized crime that pervaded the Prohibition Era.

Part of the Museum’s improvement project, these new exhibits will occupy the Museum’s basement level. The Museum has contracted with LG Architects, Inc., a Las Vegas-based architecture firm, and Gallagher & Associates, the internationally renowned exhibit design firm, to assist in designing the exhibits.

Some of the Museum’s most iconic artifacts pertain to Prohibition history, including the St. Valentine’s Day Massacre Wall and evidence on display on the Museum’s third floor. The Museum’s in-depth, award-winning digital exhibit about Prohibition, prohibitionhistory.org, reveals surprising insights into one of the most interesting and misunderstood periods in American history through photographs, text, videos and a variety of interactive elements including a Prohibition-themed game.

Guests visiting the Museum’s distillery will learn about Prohibition-Era bootlegging and rum running amid a working distillery producing a variety of spirits. Prohibition shut down thousands of breweries and distilleries across America, but it could not eliminate the public’s desire for alcohol. It simply forced the brewing and distilling of booze into the shadows, where it became the purview of organized crime syndicates.

In the Museum’s speakeasy, guests will encounter exhibits documenting the culture of the 1920s while enjoying the ambiance of a fully operational tavern. Thousands of these underground establishments operated in cities and towns across the country to satisfy the public’s thirst for beer, whiskey and other distilled spirits. Patrons at the Museum’s speakeasy will be able to enjoy brews and spirits amid a social environment inspired by the most elegant venues of the Prohibition Era.

“We could not be more excited about the upcoming renovation,” said Jonathan Ullman, executive director and chief executive officer, The Mob Museum. “The new exhibit spaces will provide rich educational content, delivered in ways that will be extremely impactful and entertaining. We will also dramatically enhance our visitor amenities, ensuring a first class and truly memorable guest experience. Through this improvement project, we expect to increase the Museum’s reach, delivering hundreds of thousands of guests each year, many millions of dollars of economic impact, and a spotlight that keeps shining on downtown Las Vegas.”

Visit themobmuseum.org/renovation for more details and follow #MobMuseumCountdown on Twitter, Facebook or Instagram throughout the construction period to stay up-to-date on progress and gain behind-the-scenes peeks. To make reservations or find more information, go to themobmuseum.org or call (702) 229-2734.

ABOUT THE MOB MUSEUM
The Mob Museum, the National Museum of Organized Crime and Law Enforcement, a 501(c)(3) non-profit organization, provides a world-class, interactive journey through true stories—from the birth of the Mob to today’s headlines. The Mob Museum offers a provocative, contemporary look at these topics through more than 2,000 artifacts and immersive storylines. Whether you like it or not, this is American history. Since opening in 2012, The Mob Museum has accumulated numerous accolades, including being named one of TripAdvisor’s “Top 25 U.S. Museums,” USA Today’s “12 Can’t Miss U.S. Museum Exhibits,” “A Must for Travelers” by The New York Times, one of “20 Places Every American Should See” by Fox News and Budget Travel magazine and “Best Museum” by Nevada Magazine. The Mob Museum has been awarded accreditation by the American Alliance of Museums, the highest national recognition afforded U.S. museums. Admission is $23.95 for adults ages 18 and over with special pricing for online purchase, children, seniors, military, law enforcement, Nevada residents, and teachers. The Museum is open daily; visit the website for up-to-date operating hours. For more information, call (702) 229-2734 or visit themobmuseum.org. Connect on Facebook at facebook.com/themobmuseum.org or Twitter @themobmuseum.

MEDIA CONTACTS:
Marina Nicola/Erika Pope
Vox Solid Communications
mnicola@wearevoxsolid.com, epope@wearevoxsolid.com
(702) 586-2137, (702) 249-2977

SOCIAL MEDIA LINKS:
www.Facebook.com/themobmuseum
www.Twitter.com/themobmuseum
#MobMuseumCountdown